Case Study – Fashion E-commerce at Enterprise Scale
Reengineering – Software Scalabile per E-commerce
The Client
IT Advisory for E-commerce
A global luxury e-commerce group operating multiple digital platforms across both B2C and B2B needed strategic IT guidance to evolve its stack, processes, and integrations.
Within the ecosystem, an accessible-luxury marketplace runs alongside premium verticals for womenswear, menswear, and outlet (discounted luxury).
The mandate: maintain architectural coherence and consistent performance across brand sites while keeping time-to-market competitive.

The Challenge
Raising Operational Efficiency and Performance
The group required a scalable software solution to streamline backend processes, meet strict implementation timelines, ensure high performance and security, and avoid any disruption during peak trading periods. The target platform needed to:
- ✔ integrate cleanly with existing systems (ERP, OMS, PIM, CRM);
- ✔ absorb high traffic volumes without degrading performance;
- ✔ increase automation to reduce manual operations;
- ✔ provide reliability and end-to-end observability.
The Solution
Designing Custom Software
Reengineering delivered a suite of advanced software solutions to address these requirements and strengthen backend operations:
- ✔ Cloud-native business applications to optimize operational flows.
- ✔ A modern, interactive front end built with Blazor for intuitive UX.
- ✔ Scalable REST APIs to enhance interoperability among enterprise systems.
- ✔ Asynchronous messaging via RabbitMQ and IBM ESB to orchestrate business processes.
- ✔ Hardened CI/CD pipelines for faster, safer, fully traceable releases.
- ✔ Microsoft Azure foundations to guarantee scalability, resiliency, and disaster recovery.
Outcomes
Speed and Scalability for E-commerce
The program reduced processing time and improved operational efficiency by automating previously manual tasks.
The cloud-native architecture increased flexibility and scale, enabling significantly higher order volumes with no impact on the customer experience.
Optimized release pipelines shortened update cycles without disrupting day-to-day operations.
Benefits for the Client
Enterprise-grade E-commerce for Fashion & Luxury
✔ Global expansion enabled by a more scalable infrastructure.
✔ Greater internal efficiency through smoother, automated processes.
✔ A stronger customer experience with faster, more reliable order handling.
✔ Future-ready growth on cloud-native foundations (horizontal scale, built-in observability and security).