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Case Study – Fashion E-commerce at Enterprise Scale

Consulenza informatica e sviluppo software per e-commerce Yoox Net-A-Porter, piattaforme moda online B2C B2B, soluzioni digitali su misura

The Client

IT Advisory for E-commerce

A global luxury e-commerce group operating multiple digital platforms across both B2C and B2B needed strategic IT guidance to evolve its stack, processes, and integrations.
Within the ecosystem, an accessible-luxury marketplace runs alongside premium verticals for womenswear, menswear, and outlet (discounted luxury).
The mandate: maintain architectural coherence and consistent performance across brand sites while keeping time-to-market competitive.

Software scalabile per e-commerce Yoox Net-A-Porter, gestione backend, alta performance e integrazione sistemi IT

The Challenge

Raising Operational Efficiency and Performance

The group required a scalable software solution to streamline backend processes, meet strict implementation timelines, ensure high performance and security, and avoid any disruption during peak trading periods. The target platform needed to:

  • ✔ integrate cleanly with existing systems (ERP, OMS, PIM, CRM);
  • ✔ absorb high traffic volumes without degrading performance;
  • ✔ increase automation to reduce manual operations;
  • ✔ provide reliability and end-to-end observability.

 

The Solution


Designing Custom Software

Reengineering delivered a suite of advanced software solutions to address these requirements and strengthen backend operations:

  • ✔ Cloud-native business applications to optimize operational flows.
  • ✔ A modern, interactive front end built with Blazor for intuitive UX.
  • ✔ Scalable REST APIs to enhance interoperability among enterprise systems.
  • ✔ Asynchronous messaging via RabbitMQ and IBM ESB to orchestrate business processes.
  • ✔ Hardened CI/CD pipelines for faster, safer, fully traceable releases.
  • ✔ Microsoft Azure foundations to guarantee scalability, resiliency, and disaster recovery.

Outcomes

Speed and Scalability for E-commerce

The program reduced processing time and improved operational efficiency by automating previously manual tasks.
The cloud-native architecture increased flexibility and scale, enabling significantly higher order volumes with no impact on the customer experience.
Optimized release pipelines shortened update cycles without disrupting day-to-day operations.

Ecommerce software Yoox Net-A-Porter, scalable infrastructure, cloud-native ecommerce platform, order management automation, improved customer experience
Benefits for the Client
Enterprise-grade E-commerce for Fashion & Luxury

✔ Global expansion enabled by a more scalable infrastructure.
✔ Greater internal efficiency through smoother, automated processes.
✔ A stronger customer experience with faster, more reliable order handling.
✔ Future-ready growth on cloud-native foundations (horizontal scale, built-in observability and security).